Corn-based and other plant-derived plastics are all the rage these days, and are marketed as the ideal way to treat our plastic addiction. They’re made from a renewable resource, lessening our dependency on fossil fuels, and they are compostable, reducing the amount of plastic waste lingering in our landfills—what could be bad about that? Not [...]
Imagine you’re sailing the waters between Hawaii and California. The sun is at your back, the wind is in your hair, and there’s a giant pool of plastic garbage larger than the state of Texas in front of you. Meet the Great Pacific Garbage Patch — an enormous mess of plastic and other litter swirling [...]
According to the 2009 Report on Post Consumer PET Container Recycling Activity, recycling increased 28% in the US for the 6th consecutive year. This statistic was touted in the news as an ever-growing commitment by consumers across the country to recycling efforts. But all is not what it seems. Share this:
On Sunday, 10-10-10, people in all corners of the world joined together for a Global Work Party to support the grassroots movement known as 350. Thousands of participants in 188 countries worked on more than 7,347 projects to raise awareness about, and take steps toward solving, climate change. By building community gardens to fortify local [...]
When you hear the word “bioplastics,” you might imagine a bottle or container that easily breaks down into soil and other natural matter soon after it’s tossed — but that’s not necessarily the case. Bioplastics are made with ingredients from renewable sources, such as potatoes and corn starch (also called PLA plastics), rather than petroleum [...]
All plastic is not alike. Consumers have gotten somewhat familiar with what can or cannot be recycled. But few consumers understand what oxo biodegradable plastic is or the impact that it has on the environment. Oxo Biodegradable Plastic (OBD) is a polyolefin plastic – a type of transparent plastic often with an oily or waxy [...]
In light of recent news that SunChips is pulling their compostable bag off supermarket shelves, and the release of the new green marketing standards, now’s a good time to get down to the nitty-gritty of labeling. Are labels like “eco-friendly”, “biodegradable”, “compostable”, and “recyclable” a good idea, or do they just muddy the waters? Is [...]
Water On the Go Americans are hooked on bottled water. In fact, in 2009 alone, Americans consumed 8.45 billion gallons of the beverage. We grab one and go…to the gym, to work, and to school. And why shouldn’t we? Bottled water is oh-so-convenient as well as healthy; our bodies [...]
California’s governor vetoed SB-1454 despite its intent to clarify misleading labeling The recent demise in California of legislative bill SB-1454 took some by surprise. This cleverly written piece of legislation was designed supposedly to clarify misleading labeling claims and would prevent the sale of plastics in California whose packaging is labeled not only biodegradable but [...]
A Response to Dinesh Thirupuvanam’s Article on Biodegradability Claims By Robert Eisenbach, VP Marketing, Green Genius Last week, Triple Pundit published a post entitled “California’s ‘Truthful Environmental Advertising in Plastics’ Bill Awaiting Action.” In it, author Dinesh Thirupuvanam addresses an issue we at Green Genius believe is a serious problem: confusion and misinformation about the terms [...]
